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Icelantic Becomes Climate Neutral Certified

Icelantic Becomes Climate Neutral Certified

 

At Icelantic, our mission is to help our customers Return to Nature. We create long lasting products that aim to inspire people through art and functionality to do just that. In order to live up to this mission, it is essential that we also protect nature in a variety of ways. Becoming Climate Neutral Certified is the first of many steps Icelantic is taking to reduce the impact our company and products have on the nature that we strive to return too.

What is Climate Neutral?

Climate Neutral is a certification brands can obtain through a process of measuring the carbon emissions they produce, purchasing carbon credits to account for those emissions, and creating a plan to reduce emissions in the future.

Working with Climate Neutral, we purchased carbon credits that go towards projects such as reforestation, energy efficiency, and more.

Why is Icelantic joining Climate Neutral?

At Icelantic, we realize we have a long way to go to make the outdoor industry a sustainable one. Participating and becoming Climate Neutral certified is the first, but certainly not the last, step we are taking as a company to move towards environmental and social responsibility.

For this year, our first two actionable steps to reduce our carbon footprint are as follows:

  • ELECTRIC VEHICLE
    We’ve updated our company vehicle to Jeep’s new Hybrid Electric Wrangler for better fuel efficiency and fully electric capabilities.
  • SOLAR POWER
    We’ve switched to solar! As of late 2020, we’re working with a solar garden right down the street, Native Suns LLC, as well as our utility company to source 100% of our electricity usage at our headquarters and retail shop from renewable solar energy.

Each year, we will go through the process of certification for Climate Neutral. Each year, we will build upon & set new carbon reduction goals, working towards becoming a sustainable and climate neutral company.

By quantifying our carbon emissions, we were able to set actionable reduction targets and find new ways to make our operations more efficient. We will continue our partnerships with a variety of planet focused organizations by donating a portion of our sales of limited edition ski, apparel, and original artwork. As we continue on this journey, we will be implementing changes to our operations that maintain our commitments to our customers and our environment.

With Climate Neutral, we have determined our carbon footprint for 2020 equals 1,389 metric tonnes of Carbon Dioxide equivalent. “Carbon dioxide equivalent” or “CO2e” is a term for describing different greenhouse gases in a common unit. For any quantity and type of greenhouse gas, CO2e signifies the amount of CO2 which would have the equivalent global warming impact.

We are excited to continue on this journey and will share more detail soon!

Questions? Email sean@icelanticskis.com.

#ReturnToNature

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