Annelise grew up in the Rocky Mountains of Colorado and spent her childhood outside exploring the world and adventuring in her backyard. A childhood friend of Ben and Travis, she naturally gravitated to the idea of starting a ski company, and many moons later, is still here. As CEO, Annelise takes pride in creating a work environment that is safe, open, healthy, and poised for growth. Outside of running Icelantic, Annelise finds joy in exploring nature with her friends and dog, Louie, gardening, practicing herbalism, cooking, dancing and singing loud.
The more time I spend in the outdoor industry, the more I realize what an amazing world we live in and how lucky I am to have ended up here.