March 26, 2017


ALS ›   Gary Wyman ›   Ogden ›  

Words, Love, and Call To Action For Gary

Words by Icelantic CEO Annelise Loevlie -

A couple months ago, one of our dear friends and beloved co-workers Gary Wyman sat Ben and I down and told us he had recently been diagnosed with ALS... Click to read more.

On Thursday April 13th, there will be an event at the Ogden theatre in Denver with the intention of raising money to help fund medical bills, house modifications, tools for the transition, etc. If you are in the Denver area and want to support a great cause, hear some of the best local live music, win stellar prizes and experience a little of our family, please come.
If you’re not in the Denver area and you’d like to make a $5, $10, $50 dollar donation to Gary or to ALS, please do so at .

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A New Music Video By Rapidgrass Sure To Strike Home in Colorado

We love our friends Rapidgrass starring Icelantic athlete Mark Morris and their brand new music video touching on something very close to home. Anyone who's ever traveled the Colorado I-70 corridor can appreciate this and even if you haven't had the chance you can't not enjoy this!! Great work guys and nice filming and editing by F4D Studio.
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Video and Photo Recap From Owen Leeper's "Best Trip Of The Season" - Stunning Images By Sasha Motivala

Last week Sasha Motivala and I drove up to Canada from Jackson, with goals to ski Kicking Horse, Revelstoke and a little backcountry with sleds. It was amazing. We got good snow the day we drove in and refills all week.

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Winning Line In Taos - Rachel Croft Dominates Another Freeride World Qualifier

Icelantic athlete Rachel Croft sees the top of another FWQ podium. This win in Taos currently lands her in first place on the Freeride World Qualifier tour. If you're wondering what skis she shreds on they're Nomad 125's.
Stay tuned as Rachel continues her competition journey hopefully making her way on to the World Tour. Way to go Rachel, keep up the strong work!

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Wrapping Up A Week Of Freeskier Fest At Snowbird

Another successful week of ski testing down and another epic Freeskier Fest in the books. This year Freeskier Magazine changed up the venue for their annual Freeskier Fest ski test. The elite squad of testers and ski brands came together this past week with the staffers from the magazine at Snowbird for a rowdy week of celebrating and testing and reviewing the skis of the future.

Here's a little recap video of the final runs from this year's Freeskier Fest once the work is done and the testers "party shred" their way to glory with a human slalom!

Freeskier Fest!!!!!

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Athlete Profile - Icelantic Athlete Mark Morris Tells Warren About What's In His Pack

Skier & musician Mark Morris tells us his story and dumps out his pack for us.
By Meghan Funk | March 1, 2017

Cover Photo: Jeff Cricco

Name: Mark Morris
Age: 33
Occupation: Self-Employed Musician/Pro Skier
Sponsors: Icelantic, Flylow, Discrete, Scarpa

Mark Morris is a 5th generation Coloradan that truly fell in love with freeskiing on a heli-trip in Alaska, just after his 13th birthday. Coincidentally, he found a passion for acoustic music at the same time, and has been motived to follow both of these passions his whole life.

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Icelantic Skis Brings Home The Captain's Cup Again

This past week Icelantic's Scotty VerMerris proudly received "the most prestigious award in skiing" at Powder Magazine's Powder Week, The Captain's Cup. This coveted award is given to the person at Powder Week that most embodies the spirit of Captain Powder, the love for skiing, and all the good times that come with it.

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Unveiled 3.1 Featuring Icelantic Athletes At Woodward Copper

Stoked to see Icelantic athletes featured in this new Woodward Copper​ edit made by Andrew Mildenberger​. Unveiled 3.1 with Cody Potter​, Calvin Barrett​, and Parker Norvell​.

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Girl Power! - Amy David Returns To Her Home Hill To Coach A Girl's Freeride Clinic

I returned to my hometown this season, Pinedale, Wyoming to host a girls freeride ski clinic for the local ski club with ages between 10 and 35. I loved going home to teach young girls who are learning to ski on the same little mountain I did as a kid.

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Icey Shop Spotlight - REI, Vibing Well With Icelantic #OptOutside #ReturnToNature

REI Co-op began in 1938 as a group of 23 mountain climbing buddies looking to buy more affordable ice axes from Europe. Today, the outdoor retailer has become the nation's largest consumer cooperative with 16 million members. But no matter how large the co-op grows, its roots remain firmly planted in the outdoors. REI’s passion for outdoor adventure is clear whenever you walk into one of the co-op’s 149 stores in 36 states, phone them, take a class or visit

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